It used to be that supplying the right product at the right time was enough to be successful. Today, your company must do more. Trends such as customer self-service, strategic sourcing, and fee-based services and pricing are challenging small and midsize businesses to think in new ways about their business, their relationships, and the value they provide in the supply chain.

But for the savvy distributor and manufacturer, these changes and challenges are creating opportunities too—to increase profits and grow their business. Industry experts have identified and analyzed the growth strategies of successful small and midsize consumer packaged goods companies. They found that the companies who grow successfully are the ones who are able to adapt and respond quickly to the rapidly changing demands of the industry, customers, and suppliers—and do so without increasing costs.